As we stood in the wind and rain on monday, stopping random passers by to interview them for our upcoming documentary, a strange realisation came across us….most people get it. in fact almost everyone gets it. (OK, so our sample was not statistically significant but bear with me…) We asked people whether individual action could make any difference against climate change. We asked loaded questions like ’shouldn’t solving climate change be the government’s responsibility?’ We asked ‘are individuals powerless’? We expected many people, at least half, to agree, to say it was governments’ problem to solve, that nothing individuals could do would make a difference. Yet person after person told us all the things individuals should be doing, how everyone’s little bit can count. It was an eye-opener. And it made us think that the problem is not so much willingness as just empowerment - showing people how they can make a difference, telling them what they should be doing. Some companies are starting to take a lead here, but most governments have not yet started this. This is tempered by the fact that this is the UK and climate change enjoys an amazing high media profile unlike the vast majority of other countries, US included, where is rarely registers. But if a couple from Texas who we interviewed got it and talked about what can be done, there is hope!!